AI call answering
SuperCala picks up every call, day or night. It greets callers, answers common questions, gathers details, and sends you clean summaries.
AI that answers, books, and follows up for small businesses
Automate your front desk.
Give your small business a second brain.
SuperCala gives you an AI receptionist, scheduler, and marketing assistant in one. It answers calls and chats, books appointments, sends quotes, and keeps your customers engaged while you focus on the work that actually matters.
Built for local clients that keep communities running: contractors, clinics, salons, shops, and more.
Answers in under a second
Phone, chat, and SMS in one brain
Designed to grow small businesses
The everyday reality
Running a small business is harder than the work itself
You serve customers, keep staff moving, and put out fires all day. Calls ring during jobs, messages pile up, and the admin work waits for you at night.
- You miss calls while you are helping someone in person, and those missed calls rarely ring back.
- Text messages, emails, Facebook messages, and voicemails are spread across different apps.
- Scheduling estimates, appointments, or jobs turns into calendar ping pong.
- Quotes and follow ups do not happen quickly, so warm leads cool down and drift away.
SuperCala turns that chaos into a clear pipeline
Every call answered. Every inquiry captured. Every appointment scheduled. Every quote followed up.
Clients that add an AI receptionist see more booked work, fewer no-shows, and a calendar that finally makes sense instead of a pile of sticky notes and missed calls.
What SuperCala does
Your AI receptionist, scheduler, and helper on every channel
One AI brain that greets customers by phone, chat, and SMS. It learns your services, policies, and style, and acts like a trained team member on day one.
Chat and SMS assistant
Customers can message you from your website or text your client number. The same AI handles it all, keeping the tone consistent.
Smart scheduling
Your availability rules, enforced automatically. SuperCala offers slots, avoids double booking, and sends confirmations and reminders.
Quotes and job notes
The AI can draft quotes using your pricing and templates, and log notes for each customer so you and your team always know the context.
AI marketing autopilot
Turn happy customers into reviews, repeats, and referrals
Once the job or appointment is done, SuperCala keeps working. It asks for reviews, shares updates, and keeps your client in front of customers without feeling annoying.
Automatic review requests
After a visit or job, SuperCala can send a friendly message that asks how things went and guides delighted customers to Google or other review sites.
Social posts from real work
Upload before and after photos or a quick note about the job. SuperCala turns that into short social posts you can send to Instagram, Facebook, or Google Client.
Email and SMS campaigns
Stay in touch with customers through seasonal reminders, check-ins, or maintenance tips. SuperCala can draft and schedule these touchpoints for you.
Simple growth insights
See which messages bring people back, what channels generate the most leads, and where you might be leaving money on the table.
Behind the scenes
A small business operations assistant that never gets tired
SuperCala does not just answer the phone. It keeps your customer history, paperwork, and schedule in sync so your days feel calmer and more profitable.
Customer history, built automatically
Every call, text, and chat is logged under a customer. You see addresses, notes, quotes, and job history in one place, without manual data entry.
Lightweight CRM for real life
Designed for small business owners, not tech teams. You get a simple list of who needs a call, who is waiting on a quote, and what is scheduled next.
Invoices and reminders
Generate invoices, send them out, and remind customers respectfully when they are overdue. Keep cash flow moving without awkward conversations.
Ready to scale with you
As you add staff or crews, SuperCala keeps everyone on the same page, with notes and schedules visible instead of trapped in one person’s head.
How it works
Set up your AI receptionist in under two minutes
No meetings, no onboarding calls, no waiting. Enter your website and your AI is ready to go.
1
Enter your website URL
We scan your site to learn your business: services, pricing, policies, and brand. No manual setup required.
2
We build your AI automatically
Your knowledge base, scheduling rules, and branded responses are configured in minutes. Connect your calendar and you are live.
3
Paste one line of code
Add a single script tag to your website. Your AI receptionist is live, answering questions and booking appointments around the clock.
SuperCala plays nicely with the tools you already use.
Google Calendar
Outlook
QuickBooks
Stripe
Square
Twilio
Why we care
Small businesses are the fabric of a healthy community
SuperCala exists because we believe the most important work is done by the people who show up in person: the ones who build, repair, serve, sell, and hire in their own town.
The fence builder who secures a backyard. The roofer who keeps a family dry. The shop owner who knows half the customers by name. The stylist who listens as much as they cut hair. These are the people who give a place its character.
Our passion is to give these owners better tools, so the client is less of a grind and more of a vehicle for a good life. Fewer late nights with invoices and messages. More time with family, staff, and customers.
What we want for every small business
- Profit that reflects the value you bring to your community.
- Workdays that feel organized instead of reactive and frantic.
- Admin and scheduling handled by software, not your stress levels.
- Customers who feel looked after and come back again and again.
SuperCala is our way of saying: the people who keep the real world running deserve world class tools too.